Hey, I'm Emily...a bold brand strategist + designer helping values-driven businesses look as good as the impact they're making!
Tired of business advice that doesn't feel like...YOU? Sign up for the Being Yourself is the Strategy™ newsletter. These aren’t tips or “how-to” emails. They’re honest reflections on running a business…the kind that help you slow down, think differently, and question the pressure to do everything faster, bigger, better.
Choose a different metric ⭐️
Hey YOU!The other day I was listening to a podcast where Taylor Eaton was talking about money mindset (with my favourite tarot card designer Grace Duong), and she said something that really stuck with me... CHOOSE A DIFFERENT METRIC FOR YOUR SELF-WORTH. I'm paraphrasing here, but holy 🔥. Obviously, values driven businesses have no choice but to operate in the patriarchal, capitalistic society we currently live in... And you deserve to get paid for your work. But your worth is not equal to how much money you make. When money becomes the only way you measure your success, you start to rely on it to make you FEEL good. Your business isn't just a container for you to produce income...it's also a reflection of who YOU are. If you feel proud of who you are and how you are running your business, despite what's in your bank account, then you are on the right track. Are you running your business in a way that you feel proud of? Are you being honest and ethical in your marketing? Are you using inclusive language? Are you respecting your boundaries? When you are growing your business, it's easy to get into panic mode and feel like you have to reduce your rates, work with clients that give you the ick, filter who you are or try to be someone else...to make money. That's hustle culture, capitalism, and patriarchy hard at work. It wants to maintain current systems that keeps existing powers in place. When you build and grow with patience (I know, I know...this is super hard to do!) you get to create something that TRULY works for your life and fills you up in ways that money could never. Sure, money is important. We all deserve to live comfortably... But if you have to compromise your values and burn yourself out to make it...it doesn't feel so good. Your self-worth...that feeling of being enough, feeling valuable and capable as a human being...it has to be built around something other than money. So, what are some other ways you can measure your self-worth as an entrepreneur?
And perhaps most importantly… Remembering that no matter where you are in the process, the belief that you are allowed to take up space. What (aside from money) makes you feel worthy? 👉 If a new brand is on your radar, I’m now booking projects for April. Payments plans available! Just email me back or book a discovery call here. |
Hey, I'm Emily...a bold brand strategist + designer helping values-driven businesses look as good as the impact they're making!
Tired of business advice that doesn't feel like...YOU? Sign up for the Being Yourself is the Strategy™ newsletter. These aren’t tips or “how-to” emails. They’re honest reflections on running a business…the kind that help you slow down, think differently, and question the pressure to do everything faster, bigger, better.
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Hey YOU! My brand hasn't changed much since 2023. But I have. And twice a year, I make sure my photos catch up. Not because I need a new look. But because the version of me showing up in my photos needs to match the version of me showing up in my work. When I feel like my photos aren't representing the current version of me, I feel myself holding back instead of fully showing up. Sound familiar? I see you not sharing your website...not raising those rates...and NOT being visible to the very...